I started Campione with one simple goal — to wear something that shows love for my team while flexing on my rivals, the opps.

In England, there’s a deep culture around fan merch — bold designs, witty nods, and garments that say “I’m part of this” before you even speak. I wanted to bring that same energy here, built from my own love for the game and as a diehard Liverpool fan.

Campione isn’t just about printing a logo on a shirt — it’s about capturing the rivalry, the pride, and the moments that make football more than just 90 minutes. As each season unfolds, we’ll keep developing, experimenting with new garments and fresh designs that reflect the storylines of the year.

We’re starting with a few teams, but the vision is bigger — more clubs, more graphics, and more ways for fans to wear their passion.

This is for the supporters. For the banter. For the culture.